Casino Operations Management


It’s time to start measuring what matters most, Your Customers! Our team of database and marketing experts will mine your data and tell you the who, what, when, where, why and how of marketing. Stop making costly gut decisions and start building your bottom line with Casino Operations Management.

SLOT OPERATIONS REVIEW AND ANALYSIS

Everybody knows that in the modern casino slot machines are the lifeblood of the casino floor. The amazing variety of blinking lights, incredible graphics, spinning reels, and booming sounds drive loyal guests around the casino floor. That being said, when it comes to slot floor layout and planning, bad decisions can lead to significant losses in customer loyalty and ultimately revenue, which make having the right casino operations management tools all the more important.

Profit Builder uses a unique algorithm which ties together customer preferences, machine utilization, volume indicators, and other factors to index your floor and understand your games. Our analysts will balance your floor and optimize your machine mix, which maximizes your revenue. Furthermore, the Profit Builder approach will help you negotiate with vendors and effectively plan capital purchases in the ever-changing world of slots.

TABLE GAMES OPERATIONS REVIEW AND ANALYSIS

From Blackjack to Roulette, today’s table games operations are centered around a great guest experience, game protection, and efficiency. Without those three cornerstones to success, a table games department can slip into the red very quickly.

The Profit Builder table games team offers a fresh set of eyes from outside of your organization that can quickly look at your games and player data and offer actionable recommendations to maximize your bottom line and improve your current casino operations management strategy. All too often, daily operations managers miss opportunities like inefficient scheduling, time-consuming or redundant rules, and obsolete techniques. Let our team review your customer service, rated play techniques, rules and operations to maximize table games win.

HOTEL/RESORT OPERATIONS REVIEW AND ANALYSIS

Maximizing the revenue of hotel and resort hospitality operations is no longer a matter of a gut feeling on pricing and doing your best when the guest arrives. The most profitable hotels and resorts practice scientific yield management, on-property revenue generation, and overall guest satisfaction surveys post checkout. Let Profit Builder help develop a casino operations management program that builds loyalty one guest at a time.

No matter the size of your hotel or resort operation, Profit Builder’s data-driven yield casino operations management program will help your operations and marketing departments drive greater revenue and help build the bottom line. Our analysts use proven algorithms and forecasting to maximize your revenue per customer, no matter the guest segment. Let the Profit Builder team be the data-driven revenue manager you have never had.

CUSTOMER SERVICE ASSESSMENT

Customer service is easily the most important aspect to a great customer experience while on any property large or small. Great programs can differentiate your location, giving you a competitive advantage that none of your competitors can match. Creating a program that is consistent, relatable, and measurable will generate customer loyalty and happy guests that help market your property for free.

The Profit Builder team has over 40 years of experience designing, creating, implementing, and measuring customer service programs across gaming, food and beverage, and hospitality industries. Simply put, hospitality operations is our specialty. Let our team show you how to set achievable standards that are easily communicated and measured to your team. Then, take it to the next level through secret shopper programs and the integration of measurement criteria into your review process. Our data-driven customer satisfaction programs will help you build your bottom line with customer loyalty and great guest experiences. Let our Casino Operations Management and Hospitality Management programs help improve your bottom line today.

HOSPITALITY HD PROGRAMS


HOTEL RESORT MARKETING


Casino Operations Management - Profit Builder HDHotel HD is a proprietary analytical program, which delves deeper into a hotel and/or resort’s profit potential from both its existing active database and inactive database. Typically, in the gaming and hospitality industries, an individual with a recorded trip or visit within a 90-day period remains flagged as an active player. CMO’s, Marketing VP’s and marketing directors in our industry know this and they work to migrate inactive players or dormant players to this list as a secondary or tertiary initiative within their overall master marketing plan. Read more.

 

FOOD & BEVERAGE


Casino Operations Management - Profit Builder HDProfit Builder HD has developed Food and Beverage HD in order to approach your operation’s food and beverage department(s). Our profit building F&B HD program provides experienced operators a dual focus on both revenue generation and expense reduction, both equally important to your organizations’ bottom-line. The expense facing side of Food and Beverage HD works both independently of your point of sale (POS) system or directly with it depending on particular budget and your individual property’s system capabilities. Read more.

 

GAMING CONSULTANTS


Casino Operations Management - Profit Builder HDEverybody knows that in the modern casino, slot machines are the life blood of the casino floor. The amazing variety of blinking lights, incredible graphics, spinning reels, and booming sounds drive loyal guests around the casino floor. That being said, when it comes to slot floor layout and planning, bad decisions can lead to significant losses in customer loyalty and ultimately revenue. Profit Builder uses a unique algorithm which ties together customer preferences, machine utilization, volume indicators, and other factors to index your floor and understand your games.  Read more.

 

TRIBAL GAMING


Casino Operations Management - Profit Builder HDOur Profit Builder HD consultants have extensive experience in the unique local and regional business model of most Indian Gaming operations. We understand that Tribal Gaming is not just a segment of the broader gaming industry, but, a growing and thriving community that spans the entire country. We want to share our experience and help train your tribal community to maximize your casino operations. Read more.